A R T I C L E S BY MARTIN

The following articles have been written by Martin:

THE RULES OF THE GAME OF BUSINESS

HOW TO COMPETE WITH THE INTERNET

WHY ALIENATE YOUR MOST LOYAL CLIENTS?

IS “BOY WHO CRIED WOLF” SYNDROME KILLING YOUR BUSINESS?

HOW TO GENERATE REPEAT AND REFERRAL BUSINESS WITHOUT SPENDING ANY MORE MONEY

A CURE FOR POOR CUSTOMER SERVICE

THE IMPORTANCE OF EGO IN THE BUYING DECISION OR WHY THE CUSTOMER ISN’T ALWAYS RIGHT

WHAT’S YOUR FIRST IMPRESSION LIKE?

GET OFF MY BACK

THE IDIOT THEORY OF LIFE – AND BUSINESS

HOW MUCH INEPTITUDE WILL THE CONSUMER TOLERATE?

THE DEFINITION OF INSANITY

REDUCE THE RISK, NOT YOUR PRICE

AN ALTERNATIVE TO PRICE DISCOUNTING


Martin Grunstein
35 Cottenham Avenue Kensington NSW 2033 Australia
Ph: (02) 9662 3322 - Fax: (02) 9662 4004
Email: martin@martingrunstein.com.au